Automotive service advisor consulting with a customer in a modern dealership service drive
About Us

Step into your service drive and see what's possible

Service Drive Coach, founded by Rich Robertson, gives San Antonio dealerships a clear playbook for turning their service drive into a profit center.

How we coach

Why does the service drive leak profit on every car?

We stand on the lane, watch the flow, and spot where cars and customers get stuck. No guesswork, no generic playbook.

Automotive consultant observing the flow of the service drive at a dealership

THE COACH

Built for the service lane

We coach dealership teams to cut wasted time, tighten operations, and turn more of the day into profit. That's the promise behind every session.

Rich Robertson, founder of Service Drive Coach

Rich Robertson

Founder & Service Drive Coach

Rich spent years inside dealership operations, learning how service lanes really run. He brings that hard-earned know-how to every coaching session so you get practical fixes, not theory.

Modern car dealership service drive with vehicles lined up and staff assisting
Client partnerships

Trusted by dealerships across the service drive.

We work side by side with fixed ops leaders and service managers to turn everyday operations into a measurable advantage.

Rich walked the drive with us on a Tuesday morning and had a clear plan by Friday. Our team finally sees where the time goes.

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Service director, Texas dealership

The focus on coaching and process clicked immediately. We stopped guessing and started measuring. Profitability followed.

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Fixed operations manager, San Antonio dealer

No fluff, just a direct assessment and a workable roadmap. My advisors are actually using the new routines.

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General manager, regional auto group

Our mission

One consultant on a mission: make every service drive profitable

Service Drive Coach exists for a single purpose: helping dealerships turn their service departments into profit centers. From San Antonio to anywhere you operate, we bring a clear plan and the coaching to make it stick.

Technician assisting customer in a bright modern dealership service bay
NEXT STEP

A clear plan for your service drive

Let's find the bottlenecks, sharpen your team's performance, and build a plan that lifts your bottom line. Talk to Service Drive Coach today.